Live brief with The O2.
The brief asks to create a narrative that brings to life people’s memories of the arena and explore how it contributed to the life of those who use it.
insight:
people have left many things at The O2
concept:
give the second life to the lost memories of The O2 by creating an online store.
moodboard

online store
outdoor promotion
Art Direction, Photography, UX/UI: Kristine Kokina
Branding, Graphic Design, Motion Graphics: Klaus Mann